I initially embarked on this journey to become a filmmaker, my passion for cinema and storytelling led me to the world of advertising. This journey allowed me to craft emotions for various brands through design and content.
Content consumption has changed drastically over the last few decades. Being entertained is almost as easy as you can imagine.
During my time working with creators across multiple geographies, markets, and languages, I’ve understood one thing. Creators need creative freedom.
Intellectual properties sounds like some legal service I offer, but in reality it is building content properties that are either owned by the brand or coowned by the brand and a creator or by another third party.
Drawing a pitch is like telling a story. It has to have all the boxes checked, your 3 acts need to fall into place and while doing that you need to stand out from the dozens of other companies competing for the same prize
Collectively, I’ve helped over 40 brands in 27 markets with their design and content solutions garnering over half a billion views (95% of which are organic). The exact number is 614M views. This might sound like a ludicrous number, but this isn’t just plain fluff – I’ve got hard data to back it all up. Curious? View the specifics here.
Naren is a prolific marketer and brand solutions executive with an innate sense of finance and leadership. I worked with Naren for over 2 years across multiple geographies ranging from Europe, South East Asia, Middle East and India. He was instrumental in working with content creators, establishing new leads, understanding and implementing legal and financial processes for international business with a focus on branded content.